PRIVACY POLICY

PROTECTION AND SECURITY

The protection of your personal data and your privacy is incredibly important to us. The purpose of this policy is to fully inform you on how we handle your personal data.

DATA CONTROLLER, DATA PROTECTION OFFICER

ccms online GmbH, Promenadeplatz 12, 80333 Munich,Germany is responsible for your privacy protection and is the official service provider. If you have questions regarding our website, the following information, or if you would like to contact our privacy protection representative, please send us an email at pr@marthalouisa.com.

DEFINITION OF PERSONAL DATA

"Personal data" are defined by law as "information concerning the personal or material circumstances of an identified or identifiable natural person". This includes, for example, information such as an individual's name, address and email address, as well as any other information that can be attributed to a particular individual.

COLLECTION AND USE OF PERSONAL DATA

During registration for your customer account, we collect and implement your personal data in order to finalize the order process, as well as customize your personal shopping experience. Your data will be transmitted to third parties only as required to perform the contract or for billing purposes. For example, the service providers we employ in the handling of orders (e.g., carriers, payment service providers, banks) will be provided with the data necessary for completing your order

In subscribing for a newsletter you agree that ccms online GmbH, Promenadeplatz 12, 80333 Munich,Germany may use the data you entered to inform you by e-mail about the contents and/or products selected by you. You may revoke your consent at any time with effect for the future, either by written notice to ccms online GmbH, Promenadeplatz 12, 80333 Munich,Germany or by email to pr@marthalouisa.com.

You may also unsubscribe from any newsletter via the link provided at the end of each newsletter. We transfer your data to our service providers only for data administration and hosting purposes.

We may use user data to create anonymous user profiles for purposes of market research, advertising or customised contents. As part of certain marketing activities, our service providers may obtain necessary data to process orders. They reserve the right to use this information only for their designated activities and are prohibited from sharing it with unauthorised third parties. You may object to any such use of your data by notice via post, fax, or email to pr@marthalouisa.com, in no particular format

Further, we collect, process and use address and order data for our own marketing purposes. You may object to any such use, processing and transfer of your personal data for marketing purposes at any time by notice via post, fax, or email to pr@marthalouisa.com, in no particular format.

We also collect and use the data you submit to us when using the contact form, for the purpose of processing your inquiries

Use of Google Analytics

The marthalouisa.com website uses Google Analytics, a web analysis service from Google Inc. Google Analytics uses so-called “cookies” to create pseudonymised user profiles. The information that the cookie generates about your use of this website is transferred to and stored on a server operated by Google in the USA. Google uses this information on the name of marthalouisa.com to evaluate your usage of our website, to compile reports on web activities for the site host and to perform other services associated with website and internet use for market research purposes.

In no case will Google associate your IP address with other Google data. As we have activated IP anonymization for our website, the IP addresses that are automatically transmitted with the usage details are abbreviated by Google within the European Union or other contracting states of the European Economic Area before the data is forwarded to and stored in the USA.

You may also prevent the recording of the data generated by the cookie and concerning your usage of the website (including your IP address) by Google and to the processing of such data by Google by downloading and installing the browser plugin. if you use our website on a mobile device, please use this link to prevent the use of Google Analytics. After this an opt-out-cookie will be used, which prevents the transfer of any data to Google. Please note that you should use this link again in case you deleted the cookie from your mobile device or in case you wish to prevent the work of Google Analytics on another mobile device. The opt-out-cookie does not prevent the use of Goggle Analytics on other websites.